My worst client
I had this client when I was self-employed. Greek guy. Unbelievably successful - revered, even - but also intense and dramatic. But here’s the thing: I never did the work. Sly and devilish, I’d get AI to do the work for me, whatever it was. Eventually, I f*cked up and got caught. His anger was righteous, like a bolt of lightning. But he was cunning too. The fury contained within the gathering clouds. He invited me round for a drink and, safe in my intellectual superiority, I accepted. Well bugger that for a laugh. He led me to the basement, where his deranged brother lived. Weird guy. Loved sticks. Anyway the brother, he was a wild one. He sat me down at his computer - ostensibly for help with a copy problem - and when I was distracted, cuffed me to the seat. He said I could leave as soon as I’d finished writing the copy. It was one landing page. So, freaked as I was, I knew it wouldn’t last long. But these Greeks - they’re sly too. I sent the first version. Reply: sharp...